December 26th, 2009 at 8:48 am
One of the most important numbers for your website will be your value per visitor, and even if you have a very high value per visitor, you still may make any profits. If your current VPV is 30 cents, and you are paying Google 30 cents per click for your advertising, then you aren’t making anything. But on the same token, let’s pretend you took the time to implement a few viral marketing tactics for your website, and let’s pretend that you starting to get 300 free website visitors per day. That would mean a $90 profit each day for your business. That’s $2,700 per month and $32,850 per year in profits. There are 3 sure-fire ways to get this viral traffic to your website and I want to share them with you.
One of the most popular ways for getting free viral traffic to your websites is by creating a viral eBook; the only problem is that many people do it all wrong. Many people will write a book report and call it an eBook. What I mean by this is that many people will write a 30 page guide, put everything is 18 point font, give people resale and master distribution rights, and call it good. Now, some people write really great 30 page eBooks with killer content, but in the majority of cases, if you really want your viral eBook to be shared with everyone, then a 30 page “book report” isn’t going to work!
So, here’s the real secret to creating a great viral eBook: You are going to want to make the content so great that you would find people across the web selling similar content for $30, $50, $100 or more. You want people to read your book and then think to themselves that the information was so great that they would have been willing to pay for the information. When people think this to themselves, then they will want to include your eBook as a free bonus on their site, give it away, or resell your eBook for a profit. You will mention your websites and maybe include a few affiliate links in your eBook so that you get free traffic and maybe make some extra income for your efforts.
A second very popular way for you to create free viral marketing for your website is to provide great resources on your site. It is very popular to see sites giving away free eCourses or newsletters. I have done this a number of times and it works very well. You can also give away your viral eBooks, free recorded calls, coupons, free reports, etc. Basically, you want to provide tons of resources with high perceived value that you can deliver electronically, making the only cost to you your time. Providing people with these great free offers usually automatically assures that you will get word of mouth advertising. Remember that content is king, and that especially goes for viral marketing.
A third sure-fire technique to brining free viral traffic to your websites is by creating viral videos. I admit that this is not an easy task to accomplish, but if you put in some effort, then it can all be worth it. Here are a few tips: First, make sure that after you have creating your “amazing video” that you include within that video a compelling offer for people to visit your website and learn more. Second, ask people to share your video with friends and ask them to comment and rank your video. If you convince people that your video is worth sharing, and then ask them to share it, then they likely will. Third, upload your viral video to multiple video sharing sites for maximum exposure. You see, your video make go viral on a site like Mega Video before it goes viral on YouTube, so you’ll want to upload and promote your video on as many sites as possible for maximum effectiveness.
I would like to point out that there is a common theme amongst all three of these viral marketing techniques, and that is the theme of creating great content and then giving it to people for free. When viral marketing has worked the best, it has always been because of people providing very informative or entertaining information for free. The more value you can provide to people for free, the more word of mouth marketing you will receive. Then you will be rewarded with tons of free website traffic while others may struggle to break even with a similar business.
October 19th, 2009 at 4:19 pm
Video marketing is a quickly growing market and is a great way to make money online.This method has become a well known and viable way to get people attracted to you and visit your website.It also is the best way to get people to pay attention to you.This is the highest converting marketing tool available on the internet and it’s time you take your business to new heights.
It is the next big thing in the world of Internet marketing. This type of advertising entails the use of video for conveying your message to the audience. Video made for a TV can never replace video that is required for the Internet.Video is dynamic & can capture interest like no other medium.
Video is dynamic & can capture interest like no other medium. Video marketing is simply promoting or selling a product, service, or any other cause using a video. This is very effective because of its vast potential reach at a minimal time and cost.
Youtube
Youtube has fast become one of the best free methods of marketing your web site by using videos. YouTube for one will pave the way for newer and more viral video superstars.YouTube and Google Video are among the two most popular video depositories with YouTube ranked the third most popular website in the world by Alexa.
YouTube just happens to have all that inclusive while being free. And as Youtube’s popularity continues to increase daily, using youtube as a method of free traffic generation for your site, it’s a sure recipe for success.
For the online entrepreneur (the web site owner seeking to make money online) the purpose of your youtube video is to bring traffic to your site. The Youtube video site is a phenomenon which has taken the internet by storm and unless you’ve been off in a far away place, you will not doubt have seen one of the many videos which have been popularized by the site such as Tyson the rollerskating dog.Did you know that YouTube gets twice as much traffic as Google. That means that youtube alone, gets one million hits a day.
There are tons of them out there such as dailymotion, and they get just as much hits a day as youtube does. The more videos that you create, the more successful you will become on youtube.
Traffic
Statistically, video marketers with a high amount of videos get more web traffic than video marketers who have a low amount of videos. Its an incredible opportunity to use video marketing to increase your traffic, leads and sales.
The explosion in video marketing is based on the way technology has delivered the means to create and distribute video on next to nothing and this “lo-fi” approach to video production has gained traction as an easy way for new and smaller niche players to enter the medium.
Viral video marketing: Viral video marketing is the gift that keeps on giving. Internet video marketing is going to be the next big thing in SEO. The “on-demand” characteristic of video marketing is another great benefit. Why video marketing is the most powerful and effective method to earn profits The truly simple steps to get setup in a flash and add videos to your web pages Why you’re suffering, even if you don’t know it, if you’re only using other advertising and promotion techniques. The big reasons why video marketing is so effective and how you can capitalize on them and so much more.
October 6th, 2009 at 12:39 pm
I know, that term Viral sounds quite nasty. It sounds like some sort of computer virus; and we all know the dangers of those, don’t we? Companies like Norton Anti-virus have made their fortunes keeping viruses away from our computers. But no, in this case, the term viral is a good thing.
A viral video is the cutting edge of Internet communication. It means that you create a video, send it out via e-mail and postings on sites like YouTube, MySpace, Google Video etc. and thus generate interest in what it is you’re trying to sell. Websites like these get literally thousands of hits a day; people viewing the videos.
A well-done video, something that interests people and really catches their eye can spread just like a virus, hence the name. People tell others about it, the video gets more viewings, and can even end up being mentioned on the national news! Think about that level of interest in your firm; think of the potential income it can generate.
If you have a new company or an old one, you always have the same problem getting customers. Even a Fortune 500 firm is always looking to expand and increase revenue. With a viral video, you have the potential to generate a huge amount of interest in you and your company, and do it for very little money.
It doesn’t matter if you are trying to get a job, sell your latest novel, get clients for your firm or introduce a new product or service. The point is, today we live in a very visual society. Look at the young people today; they use computer and the Internet like the yellow pages and telephone once dominated the scene.
So, a good first step is to do a search online and see what sorts of companies are out there to a video package. You can get something as simple as one video, and then they’ll post it to the various websites. If you can do your own editing, you can save some money. If not, there are plenty of sites that will do that for you.
Or, if you want something bigger, you can get as many as five, ten or even twenty videos created; and the company will take care of all producing, editing, and then submitting it to the websites. A video about your firm could be on forty different sites. Think about the interest that could generate. If several thousand people see your videos and that’s being very conservative, and only one percent of them become customers, you’ll cover the cost of your investment, and make a little extra.
Of course, then there’s the continuing income. Think about it; those videos will be out there, on the Internet, generating more interest in you and your company. Over time, that could amount to a huge boost to your overall sales.
July 20th, 2009 at 9:52 am
Imagine a world without television. Can you do it? Chances are if you were born in the last 40 years or so, you can’t. Everywhere we turn we are bombarded with video images, first on television, but now on everything from desktop computers to cell phones. In fact, videos are so popular online they sometimes are passed around and create a viral marketing effect; that is what makes them interesting to marketers. This article will share a few ways you can jump on the band wagon and use these viral video techniques to bring traffic to your site.
A popular way to get into the world of viral video marketing is to build a blog and frequently add videos. Use amusing video clips, interactive Flash games and moving images since these are most likely to catch your visitor’s attention and be shared with others. The Dancing Bush 2001 interactive game brought massive attention to what eventually became the largest private entertainment site on the internet. Sunsilk hair products gained attention when a YouTube (http://www.youtube.com) video “Bride Has Massive Hair Wig Out” went viral. Companies the likes of Halo, Blair Witch Project, Xbox 360, The Ring Movie, Sony, Playstation and FX Networks have all benefited from viral videos.
On effective way to make sure your video draws attention to your web site or brand is to include the site name (and URL) within a video as part of the entertainment. The more integrated the inclusion, the less your video is going to look like an advertising ploy. Of course, you might want to refer to your site or brand more than once, but don’t go overboard. On the other hand some successful viral campaigns, like Burger King’s “Subservient Chicken” didn’t mention a web site or brand anywhere; but people knew where the video came from and it attracted massive attention on the web.
Another way to make sure your viral video drives traffic to your site is to include a link close to the video on YouTube and Google Video. This will allow viewers to easily identify the source of the video and find their way to your site.
So once you have all this traffic on your site, what are you going to do with them? Well first off, be sure to encourage visitors to pass your video to friends. Then if at all possible add some means for the video to be emailed or added to a social bookmarking site. If you have built your site on a blog like WordPress, there are plugins to add that functionality to your site for you.
So get out there and start spreading a virus, a video virus that is.
July 3rd, 2009 at 7:41 am
The easiest way to capture video content is to spurt it with a digital video camera or camera telephone. If you want to produce the peak trait, you can use a webcam. And if your digital still-camera has a record facet, you can spurt video clips with it, too. If you have a Mac, you can use iMovie or absolute Cut Pro to capture a video straight from your camera.
If you have Windows XP or view on your PC, you alprepare have all the central video capture and cutting software you’ll must, so you can get your feet wet lacking investing additional money in software. If you choose to invest in software, Adobe debut Pro is the best code to use to upload video to your processor.
We hope that the first part of this article as brought you a lot of much needed information on the subject at hand.
The marketing might of viral video
The common of video content on the Internet is transmitted virally and downloaded openly, so you may want to believe the advantages of producing viral videos as well as rewarded video content. Viral videos can dramatically boost travel to your web spot or blog. trendy viral videos facetd on the YouTube homepage can give millions of new holidayors in just a few existence to the spot that the video family to.
The ease with which a video product can be uploaded to video sharing sites like YouTube and Google Video is bringing about an explosion in Internet video. YouTube started as a site where individuals could share home videos with friends and family members. And although the bulk of the video content on YouTube continues to be home videos produced by amateurs, the site is beginning to attract professional content producers and large media companies. YouTube recently entered into a partnership with the BBC, for example, which illustrates how professional video content is beginning to move online.
You can create a video product without leaving your job, test the market on your web site or blog, and tweak the business system until the profits tell you when to plunge into the new business full time. Your chances of success can be greatly increased by making a gradual entry into an Internet video business.
Viral video is one of the most actual and mightful tools that you can use to boost travel to your spot. If you’ve planned your spot to achieve a good conversion time of holidayors to sales, then you should forever believe the creation of viral video content as one of your key marketing sttimegies. People come to your spot because they liked one of your viral videos; when they holiday your spot, they find out about rewarded video downloads, eBooks, and other yield and army you suggest.
You can declare your video content on YouTube and Google videotape for open. comprise your web spot or blog URL at the creation of the textbook description of your video. If audience like it, their notes will achieve a high place for your video. When your place boosts, you may find it facetd on the YouTube home page. Other web spots and blogs will want to connect to your video, individual audience tell their contacts about it, and then you have a general viral video, which spreads over the Internet to an audience of millions. This can give a dramatic boost in your travel and sales.
foster your unity of users first, inform to advertisers flash. When you have more travel, be constant that you know your demographics. When you know how many people are holidaying your spot-and something about them-you’re prepare to show the facts to advertisers.
It is little things, such as this, that may aid you in your search. So, sit down and decide which avenue would be best for you to take.
April 1st, 2009 at 12:00 am
To understand viral marketing you need to be familiar with social memetics – the idea of viral marketing is to create a product or advert that encourages the end user and potential customer to also become your promoter.
Like an epidemic, a clever viral advert is passed on from one user to another and so on and so forth. The advert/product is distributed exponentially to an ever-increasing mass audience.
A most notable and unfortunate example of this viral effect happened over two centuries ago with a wave of suicides that swept across Europe – just like an infectious disease.
Interestingly though, the catalyst is strongly suspected to be German author Johann Van Goethe’s “The Sorrows of Young Werther”; a tragic tale in which unlucky in love hero Werther commits suicide; the resultant actual suicides had many similarities to Werther’s. The thesis is known as social contagion and suggests that opinion and belief can spread like the plague; almost inhibiting the recipients choice on the matter.
This is the potential goldmine that we as marketers sit on; now remove the romantic novel and introduce the internet…
More recently and possibly easier for us to relate to is the “star wars kid” – a short video clip of a student pretending to be a Jedi knight; which has to date had nearly 900 million views – if ever there was need for validation that Google’s $1.6bn spurge on YouTube was no waste of money.
Now the problem is that viral marketing is hard to track, and thus hard to determine what works and what doesn’t. Even 900m views doesn’t necessarily mean a huge boost in sales; it would have been nice if the video maker were selling something.
A commercial example is John Wests Salmon advert – the one where the fisherman fights the bear – You would buy the salmon in the supermarket so there is yet again no way of directly relating any increase in sales back to this hugely popular viral video.
It won’t be too long before technology saves the day here, but for the meantime it’s still a bit hit or miss. Of course it will be neither if you don’t go out nor try for yourself.
Article marketing is probably the easiest and most accessible way of producing something with viral potential so why not start there. The idea is to write a good quality article on your chosen niche and submit to article directories.
Dependant on quality, your article may be picked up by website and/or newsletter owners who will distribute the article for you.
Within the copyright clause you can include a link back to your website and hey presto – your first viral campaign; not to mention you’ll be building backlinks.
If you feel more creative then why not have a look into producing mini video clips for posting on YouTube and Myspace; accrediting a website URL in the title sequence and end credits.
“They” say it’s “The future of entertainment”. Make no mistake viral marketing is very much the future of advertising too; learn as much about it as you can.
April 1st, 2009 at 12:00 am
Viral marketing strategies are marketing techniques which once implemented take on a life of their own, they continually expand their reach across cyberspace drawing more customers and their cash into your net. They can spread like wildfire from place to place, luring, enticing and pre-selling prospective customers before they even reach your site.
Viral marketing strategies are so powerful that whole ebooks and courses have been written on how to implement and use such techniques to squeeze the most out of them. As once set up correctly you may never need to pay for advertising again…
So what types of techniques work?
Well as I said there have been book written on the subject, so here’s a quick run down of a few techniques which I’ve used to help create steady streams of traffic to my websites.
Writing and submitting articles such as this is a great technique for getting more links back to your site and for drawing in more visitors, as people publish them in ezines, on their blogs and websites and you’ll find them popping up all over the place. If you go to Google and type in “How to profit from your home business blog” you’ll find about 9,290 listings of that article which I wrote a while back…it’s also the most popular download at contentdesk.com with over 4200 downloads last time I checked. So if you’re not regularly writing and submitting articles, why not?
Power tip: Make your article viral, by adding at the end something like this to encourage distribution:
“(Feel free to use this article online and in your email newsletters as long as you leave it intact and do not alter it in anyway. The by-line and biography must remain in the article.)”
Putting together and distributing viral ebooks is another strategy I’ve used with good results. The key is to make them ‘brandible’ so that consumers can brand the ebook with their own affiliate links, this gives them an incentive to pass them on and on.
A few places you can give these away are, to your customers, website visitors or in article/forum signatures. Have a look at the link below for an awesome free viral ebook which is like nothing you’ll have ever seen:
Click here to download free, while you still can!
http://www.asuccesfullhomebusiness4u.com/viralsupertip.html
These are two strategies you can implement straight away. Other viral marketing techniques you could use are:
-Creating and distribution podcasts on your niche; turn your articles in to podcasts and you’ll add a new stream of visitors to your site, don’t forget to submit them to podcast directories.
-Create viral videos and submit them to google video, ifilm and other video related websites. Done properly, these are a very effective strategy.
-Add refer-a-friend scripts to your site, these are freely available just do an internet search, I’ve used “Spread The Word” which is a good free script. If you give away an incentive for referring friends (e.g. viral ebook) you can really enhance the effect of this strategy.
There are many more viral marketing techniques that you could use, focus on one at a time and keep working until you get the results you want. Decide now to take action and take your business to the next level.
(Feel free to use this article online and in your email newsletters as long as you leave it intact and do not alter it in anyway. The by-line and resource box must remain in the article.)
April 1st, 2009 at 12:00 am
Arguably, the best way for you to market your business is to have someone else do it for you for free, over and over and over again!
To many marketers this may sound like just a ‘dream’ but it happens everyday via ‘word of mouth marketing.’ You know the kind I’m taking about. That’s when you’re chatting with a friend and they start to tell you all about this new ‘gizmo’ that they are using and how much they like it.
And because they like it so much they personally recommend you buy it too. In fact, they may even encourage you by telling you “you have to get it!”
This of course is every marketers dream because the referral comes with a built-in testimonial (product endorsement) from one personal friend to another and it doesn’t cost you a dime!
Often times, friends have a powerful influence over how we act, and even what we buy. Just think of how many things you have bought in the past simply because a friend recommended it. Have you ever gone to see a movie at the recommendation of a friend? How about that restaurant they recommended?
We are naturally more inclined to do something if a friend tells us to because we know, like and trust their opinion. This is the power of word of mouth marketing.
Understanding this, the trick then becomes figuring out how to get one friend to virally pass your message along to their friends, who pass it along to their friends, and so on.
But before we discuss how to do this, first let’s take a look at what I like to call the ‘Goo-Tube’ phenomena.
Chances are, by now, you have heard about Google Video and Youtube. Well there is good reason for that. You see, Youtube.com is the 8th most visited site on the net today while Google is the 3rd.
This is good to know because both of these websites offer free video sharing services allowing you to tap into their massively trafficked sites virally!
If you have been on the net for a few years you’ll remember how expensive it can be to host large files such as audio and video on your server. Even if your site got just a small amount of traffic to it that watched your video or listened to your audios you could expect a hefty bill in the mail from your web hosting company for “exceeding bandwidth”. I don’t know about you but the term ‘bandwidth’ quickly became a bad word in my office.
But like always, especially on the Internet, times are quickly changing. When it comes to hosting video on or web sites, we no longer have to be concerned about that awful thing called bandwidth. Nope, no more.
Both Google Video and Youtube have graciously provided a central location for people like you and I to upload and host our videos for free for other people to view and PASS ALONG!
That’s right — pass along. Ah, I love those words. Why? Because they equate to free, word-of-mouth marketing!
Do not underestimate the power behind this marketing strategy. Google certainly didn’t. In fact, in November 2006, Google bought Youtube (TIME magazine’s 2006 Invention of the Year) for 1.65 Billion in Google Stock!
Presently, both Google Video and Youtube.com remain separate web properties. But who knows what the future will bring. Only time will tell if the two get married and give birth to a big beautiful baby named “Goo-tube”!
As marketers though, what this all really means is a huge opportunity to tap into these incredible resources and drive targeted traffic to your website for free!
April 1st, 2009 at 12:00 am
Videos are a fun, easy way to market your business. Sure, there are dozens and dozens of other marketing strategies from article writing to blogging, from press releases to podcasting. But nothing says “cool, connection, and creative” like a video.
More and more businesses of all sizes are making videos about their companies. They’re not only posting them on their websites, but they’re adding them to their blogs. To gain global 24/7 visibility, videos are posted to dozens of video-sharing sites like YouTube and Google Video. And why not – it’s free, easy-to-do, and can have a significant impact, in some cases, on the traffic it drives to your website.
There are many more reasons why videos are a great way to market your business.
- Quick and easy. Basic videos can be quick and easy to make. If you add special effects, complex scripting and audio, callouts, and other interactivity, a short, but near perfect quality 2 to 3 minute video might take 10 more hours to produce. But perfection isn’t necessary for a video to produce the results you want. With the high-quality software available nowadays, you’ll be surprised at what you can do with even a little bit of training. You can develop a simple video in less than 30 minutes.
- Videos are time-shifted. This means that anyone can view your video when it’s convenient for them. Someone can watch your video at 8:15 a.m. in the morning just as easily as they can watch it at 9:07 p.m. at night.
- Videos are place-shifted. Videos can be viewed wherever you want. Videos can be viewed on the web, on a DVD or on a portable device like your phone or iPod. This added convenience makes video an even more attractive way to communicate with your target audience.
- Videos enjoy a wide distribution channel. Videos by their very nature are easy to “package” which makes them easy to slot into a variety of different distribution channels. You can post them on your website or blog, you can load them into your computer and run them over and over at a tradeshow event. You can post them to dozens and dozens of online video-sharing sites. You can burn them on CDs and give them away or sell them. You can even send them via email.
- Videos can be viral. Viral videos are those which are so fascinating that viewers feel compelled to forward them to others. They blog about them, write about them in the print media, and feature them on radio and television. A viral video can literally be spread across the world and viewed by millions within a matter of hours.
- Videos are fun to create. Nothing is more empowering than working through and producing your very first video about your business. Using the right software and going through a little bit of high-quality training, you’ll have everything you need to know to get started. The more of them you make, the easier and faster the development process will become.
- Videos are a great way to communicate. As our sophistication with technology changes, so do the ways in which people like to interact with others. Most people are visually oriented meaning that is how they best understand and interact with their world. This makes videos the perfect marketing strategy to communicate with today’s consumer.
- Videos are all about Web 2.0. Web 2.0 is the latest “version of the web.” It’s about how developers and users are interacting with today’s web platform. This new generation is all about connection and community – including web-based communities, social-networking sites, blogging, podcasting and anything that has to do with facilitating collaboration.
These are just some of the many reasons why videos might be a great way to market your business. Learn more about this area to see how you might leverage your time, money, and energy to communicate with your target market in a new and interesting way.
April 1st, 2009 at 12:00 am
Video marketing is exploding and will soon be the most popular online marketing strategy. While your high school English teacher may not be happy to hear this, recent surveys estimate that the vast majority of all people would rather watch a video about a company than read content about that same company.
Video is greatly dependent on sites like YouTube and the YouTube software for distribution of content and marketing messages. While in time, the ubiquity of YouTube bot s may dilute the effectiveness of the YouTube marketing campaign, at the present time there is still much to be gained from a strong YouTube marketing campaign online.
Video marketing is one of the most useful forms of viral and online marketing. The majority of video viewers subject to video marketing almost always elicited a response from the advertisement.
Video marketing is an effective online marketing service, which can reach out to millions of people in a short span of time. Issues like this can cause a lot of harm to its relevancy. Video marketing is still a vastly underrated type of marketing, meaning that not a lot of people are using it and this is an area that is wide open for the taking.
Why not try boosting your business with some video marketing? Video marketing is something I often think about, yet simply don’t get around to it.
These viral videos generate massive free traffic and top search engine results in as quickly as 48 hours.
Video marketing is the hottest thing in internet promotion right now and youtube is popular with an older demographic where social networking hasn’t spread. Unlike everything else I’ve talked about – videos in themselves will not increase your search rank on google! Video Marketing is the latest trend in online marketing services. It is a technique where you can promote your product, views and services to the whole world.
Video is much more effective for a variety of reasons and the competition is currently less than it is in traditional website search engine positioning. Does this mean you don’t list on traditional plastic surgery directories? Video marketing is viral and relies heavily on community submissions and social taqging. If you think that shooting a commercial is enough to rank well and create a buzz, think again.
It is simply a technique adopted by online business firms to market their products and services via the creation of short video clips and displaying it on their websites. Developing an appealing as well as alluring video clip can undoubtedly fetch your product a favorable response.
Video is revolutionizing the way that companies can reach their audiences as it continues to become an increasingly popular medium amongst consumers. Video marketing is the future of the Internet, today there is an opportunity to stay ahead of the curve and receive the maximum benefit video Internet marketing has to offer. We can shoot, edit and optimize video for your practice and submit these videos to Google, Yahoo, Youtube and AOL Video.
